Company Strategy

Driving Innovation

With the aim of achieving our vision, "Conducting proactive and innovative banking for our customers", Leumi's strategy focuses on upgrading our service model and the value propositions we provide our customers, and developing high-quality organizational and technological capabilities that are both effective and innovative.

 

The Group has defined four major strategic objectives which outline its vision:

Improving our service model and value propositions to targeted segments

Improving operational efficiency and flexibility across HR, IT and procurement

Promoting a customer-centric corporate culture by training and motivating employees in line with the Group's vision and core values

Creating an innovative tech environment that drives business performance and enables rapid adaptation to changes in a dynamic market